Fund Your Film

Are you ready to make a feature film but lacking that critical element…money?

Learn how to secure equity financing, structure deals, connect with investors, and avoid critical pitfalls from an industry expert who’s raised millions of dollars for independent films.

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Taught Annually To Hundreds Of Filmmakers
Our Mission

We provide filmmakers with accessible, ethically sound skills, insights, and resources to fund their projects the right way

Business Fundamentals

Dig into the foundational elements for how to start a company and structure a sound deal.

Templates & Tools

Access the resources and materials you’ll need to get a head start on your next venture.

Investor Relationships
Get guidance on how to seek out your ideal investors and create meaningful connections with them.
Ethical Guidance

Learn to play the long game, operate with integrity, and have honest, upfront interactions.

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Course Testimonials

“I feel like he took me through every part of deals that no one talks about. Now I know how it works, I can see behind the curtain. For me that was the most important thing.”

– Kara Durrett, Independent Filmmaker
“Here’s the truth I’ve found: every independent filmmaker also needs to learn how to be a good businessman.Taking Stu’s class was absolutely an essential part of me getting my first film going. This class helped prepare me to speak about financing and budgeting in a way that is becoming increasingly necessary for budding filmmakers.”

– Kyle Patrick Alvarez, Director: The Stanford Prison Experiment and Homecoming Season 2
“I feel very confident when I speak to financiers – that’s the greatest benefit of this class.”

– Kenneth Renaldo Reynolds, Producer, Peace Flag Productions
“Astoundingly comprehensive and invaluable. I can’t imagine a better soup-to-nuts crash course in understanding the independent film space and how to get a film off the ground and into the world.”

– Jolene Pinder, Independent Producer/Executive Director #CreateLouisiana
“Informative, entertaining and filled with an enormous amount of important industry tips.”

– Torrie Rosenzweig, Student Industry Relations, USC School of Cinematic Arts
“Honest, upfront and beneficial to all who attended.”

– Maria Bozzi, Director of Education, Film Independent, Los Angeles
“You covered what attendees wanted to know: raising money and creating business plans, but you also covered something lacking in many these days: etiquette and relationships.”

– Amanda Melby, Executive Director, Independent Feature Project (IFP), Phoenix
“If there is a single word that sums up your presentation, it is ‘integrity.’ Too many panels and seminars on indie filmmaking overlook this notion, while you can’t stress it enough.”

– Brandon Jones, Board Of Directors, Dallas Producers Association

Why LunacyU?

Practical, relevant guidance for the 2020s
Direct access to filmmaking experts
Insights you can apply immediately
Valuable advice for experts and beginners
Quality content refined over years
Your Instructor

Stu Pollard

Stu Pollard has 20+ years of experience in the indie film space and has raised millions of dollars in private equity to fund projects over the course of his career.

His company, Lunacy Productions, has enabled him to empower new storytellers and explore new ventures outside the film space, including education via the new platform LunacyU. 

Lunacy’s thriller, Rust Creek, which was released by IFC and Certified Fresh by Rotten Tomatoes, topped the viewership charts on Netflix in the weeks after its release in December of 2020.

Other recent producing credits include the rom-com Plus One (written and directed by Jeff Chan and Andrew Rhymer, produced in partnership with Studio 71 and Red Hour Films) and Alexandra Shiva’s Syrian refugee documentary This Is Home (2018 Sundance World Doc Audience Award Winner).

Course Details

Everything you need to fund your film the right way

Video Lessons
  • 4 Sections
  • 33 Videos
  • 4+ Hours Total Content
Curated Resources
  • Documents
  • Templates
  • Reading Materials

Example Documents

  • Film Business Plan Questionnaire
  • List of Potential Startup Costs
  • Film Investor Checklist

Zoom & Slack Access (Premium Class)

  • 1 hour Zoom session / week (4 Weeks)
  • Ask questions and get feedback
  • Learn from other filmmakers
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Course Sections

A sampling of the topics covered in the course
(View the complete list of modules)

Get Started

  • Your “Why”
  • Deal Elements
  • Crowdfunding
  • Estimated Startup Costs
Build Your Plan
  • Audience & Distribution
  • Festivals & Delivery
  • Investment Details & Projections
  • Timeline

Structure Your Deal

  • Prioritizing Investors
  • Deal Sweeteners
  • Tax Incentive Review
  • Investor Checklist
Search & Sell
  • Investor Motives
  • Tracking
  • Investor Relations
  • Golden Rules
Purchase The Course

Secure your spot today

Premium Interactive Course
$597 $397 Intro Price
one time payment

LIMITED TIME OFFER:
The first 20 participants will save $200 on registration.
Sign up before spots run out!

 

• All video course content (Preview the first two lessons)
• Resources and example documents
• Dedicated Slack channel for questions
• Four weekly hour-long video call sessions with the instructor
• Course officially starts on 3/15/21


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